A yeti is standing in the middle of a road, appearing as if it is floating. A person is driving a car and looking at their phone, seemingly unaware of the yeti. The text "PLEASE DON'T DRIVE DISTRACTED" and the AT&T logo are visible.
Illustration of a woman sweating profusely while riding a stationary bike. She is holding a phone in her hand. The text "PLEASE DON'T DRIVE DISTRACTED" and the AT&T logo are visible.
Illustration of a person driving a car and looking out the window at a Yeti standing on a snowy mountain. A digital billboard with eyes is above the scene.
The numbers 2020 are displayed with eyes and roads for the zeros. The text "PLEASE DON'T DRIVE DISTRACTED" and the AT&T logo are below.
A smartphone with a sleep mask on its screen is resting on a car seat. The text "PLEASE DON'T DRIVE DISTRACTED" is below the image.
Illustration of a person sledding down a hill while looking at their phone. The person is upside down, and the sled is partially buried in the snow. The text "IT CAN WAIT," "PLEASE DON'T DRIVE DISTRACTED," and the AT&T logo are visible.

It Can Wait, AT&T Campaign against distracted driving.

Client / AT&T

Creative Direction / Tribal

Illustration & Animation / Randy Morales